This privacy statement explains the nature, scope and purpose of the processing
of personal data (hereinafter referred to as "data") within our online offer and its related websites, functions and
content, as well as external online presence, such as our Social Media Profile (hereafter collectively referred to
as "online offer"). With regard to the terms used, such as "processing" or "responsible", we refer to the definitions
in Article 4 of the General Data Protection Regulation (GDPR).
Higel Kältetechnik e. K.
Proprietor: Hartmut Higel
Neugasse 19 • D-77694
Kehl-Marlen • Germany
Tel. 07854 983399-0 • Fax 07854 983399-15
Commercial register entry:
HR Freiburg HRA Nr. 370704
VAT ID no.:
Types of processed data:
- Inventory data (eg, names, addresses).
- Contact details (eg, e-mail, telephone numbers).
- Content data (eg, text input, photographs, videos).
- Usage data (eg, visited websites, interest in content, access times).
- Meta / communication data (eg, device information, IP addresses).
Categories of affected persons
Visitors and users of the online offer (hereinafter we refer to the affected persons
Purpose of processing
- Provision of the online offer, its functions and contents.
- Answering contact requests and communicating with users.
- Safety measures.
- Reach Measurement / Marketing.
"Personal data" means any information relating to an identified or identifiable natural person
(hereinafter the "data subject"); a natural person is considered as identifiable, which can be identified
directly or indirectly, in particular by means of assignment to an identifier such as a name, to an identification
number, to location data, to an online identifier (eg cookie) or to one or more special features, that express
the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person.
"Processing" means any process performed with or without the aid of automated procedures or any such process
associated with personal data. The term goes far and includes virtually every handling of data.
"Pseudonymisation" means the processing of personal data in such a way that the personal data can no longer
be assigned to a specific data subject without additional information being provided, provided that such
additional information is kept separate and subject to technical and organizational measures to ensure that
the personal data not assigned to an identified or identifiable natural person.
"Profiling" means any kind of automated processing of personal data which involves the use of such personal data
to evaluate certain personal aspects relating to a natural person, in particular aspects relating to job performance,
economic situation, health, personal To analyze or predict preferences, interests, reliability, behavior,
whereabouts or relocation of that natural person.
"Responsible person" means the natural or legal person, public authority, body or body that decides, alone or
in concert with others, on the purposes and means of processing personal data.
"Processor" means a natural or legal person, public authority, agency or other body that processes personal data
on behalf of the controller.
Relevant legal bases
In accordance with Art. 13 GDPR, we inform you about the legal basis of our
data processing. Unless the legal basis in the data protection declaration is mentioned, the following applies:
The legal basis for obtaining consent is Article 6 (1) lit. a and Art. 7 DSGVO, the legal basis for the processing
for the performance of our services and the execution of contractual measures as well as the response to inquiries
is Art. 6 (1) lit. b DSGVO, the legal basis for processing in order to fulfill our legal obligations
is Art. 6 (1) lit. c DSGVO, and the legal basis for processing in order to safeguard our legitimate interests
is Article 6 (1) lit. f DSGVO. In the event that vital interests of the data subject or another natural person
require the processing of personal data, Art. 6 para. 1 lit. d DSGVO as legal basis.
Wir treffen nach Maßgabe des Art. 32 DSGVO unter
We take appropriate technical measures in accordance with Art. 32 GDPR, taking into account the state of the art,
the implementation costs and the nature, scope, circumstances and purposes of the processing as well as the different
likelihood and severity of the risk to the rights and freedoms of natural persons and organizational measures
to ensure a level of protection appropriate to the risk.
Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling
physical access to the data, as well as their access, input, disclosure, availability and separation. We have also
set up procedures to ensure the enjoyment of data subject rights, data deletion and data vulnerability. Furthermore,
we consider the protection of personal data already in the development, or selection of hardware, software and
procedures, according to the principle of data protection through technology design and privacy-friendly default
settings (Article 25 DSGVO).
Collaboration with processors and third parties
If, in the context of our processing, we disclose data
to other persons and companies (contract processors or third parties), transmit them to them or otherwise grant access
to the data, this will only be done on the basis of a legal permission (eg if a transmission of the data to third
parties, as required by payment service providers, pursuant to Art. 6 (1) (b) GDPR to fulfill the contract), you have
consented to a legal obligation or based on our legitimate interests (eg the use of agents, webhosters, etc.).
If we commission third parties to process data on the basis of a so-called "contract processing contract",
this is done on the basis of Art. 28 GDPR.
Transfers to third countries
If we process data in a third country (ie outside the European Union (EU) or
the European Economic Area (EEA)) or in the context of the use of third party services or disclosure or transmission
of data to third parties, this will only be done if it is to fulfill our (pre) contractual obligations, on the basis
of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or
contractual permissions, we process or have the data processed in a third country only in the presence of the special
conditions of Art. 44 et seq. DSGVO. This means, for example, that the processing takes place on the basis of special
guarantees, such as the officially recognized level of data protection (eg for the USA through the "Privacy Shield")
or compliance with officially recognized special contractual obligations (so-called "standard contractual clauses").
Rights of data subjects
You have the right to ask for confirmation as to whether the data in question is being processed and for information about
this data as well as for further information and a copy of the data in accordance with Art. 15 GDPR.
You have accordingly. Art. 16 DSGVO the right to demand the completion of the data concerning you or the correction
of the incorrect data concerning you.
In accordance with Art. 17 GDPR, they have the right to demand that the relevant data be deleted immediately or, alternatively,
to require a restriction of the processing of data in accordance with Art. 18 GDPR.
You have the right to demand that the data relating to you, which you have provided to us, be obtained in accordance with Art. 20 GDPR
and request their transmission to other persons responsible.
You have gem. Art. 77 DSGVO the right to file a complaint with the competent supervisory authority.
You have the right to grant consent in accordance with. Art. 7 para. 3 DSGVO with
effect for the future
You can object to the future processing of your data in accordance with Art. 21 GDPR at any time. The objection
may in particular be made against processing for direct marketing purposes.
Cookies and right to object in direct mail
"Cookies" are small files that are stored on users' computers.
Different information can be stored within the cookies. A cookie is primarily used to store the information about
a user (or the device on which the cookie is stored) during or after his visit to an online offer. Temporary cookies,
or "session cookies" or "transient cookies", are cookies that are deleted after a user leaves an online service and
closes his browser. In such a cookie, for example, the content of a shopping cart in an online shop or a login status
can be saved. The term "permanent" or "persistent" refers to cookies that remain stored even after the browser
has been closed. For example, the login status can be saved if users visit it after several days. Likewise, in such a
cookie the interests of the users can be stored, which are used for range measurement or marketing purposes.
A "third-party cookie" refers to cookies that are offered by providers other than the person who manages the online
offer (otherwise, if it is only their cookies, this is called "first-party cookies").
If users do not want cookies stored on their computer, they will be asked to disable the option in their browser's
system settings. Saved cookies can be deleted in the system settings of the browser. The exclusion of cookies can
lead to functional restrictions of this online offer.
especially in the case of tracking, via the US website
http://www.aboutads.info/choices/ or the EU site
http://www.youronlinechoices.com/ be explained.
Furthermore, the storage of cookies can be achieved by switching them off in the settings of the browser.
Please note that not all features of this online offer may be used.
Deletion of data
The data processed by us are deleted or limited in their processing in accordance with
as they are no longer required for their purpose and the deletion does not conflict with any statutory storage
requirements. Unless the data is deleted because it is required for other and legitimate purposes, its processing
will be restricted. This means that the data is blocked and not processed for other purposes. This applies,
for example, to data that must be kept for commercial or tax reasons.
According to legal requirements in Germany, the storage takes place in particular for 10 years according
to §§ 147 Abs. 1 AO, 257 Abs. 1 Nr. 1 and 4, Abs. 4 HGB (books, records, management reports, accounting documents,
trading books, relevant for taxation Documents, etc.) and 6 years in accordance with § 257 (1) no. 2 and 3,
para. 4 HGB (commercial letters).
According to legal regulations in Austria the storage takes place especially for 7 years according
to § 132 paragraph 1 BAO (accounting documents, receipts / invoices, accounts, receipts, business papers,
statement of income and expenses, etc.), for 22 years in connection with real estate and for 10 years in the case
of documents relating to electronically supplied services, telecommunications, broadcasting and television services
provided to non-entrepreneurs in EU Member States and for which the Mini-One-Stop-Shop (MOSS) is used.
In addition we process
- Contract data (eg, subject matter, term, customer category).
- Payment data (eg, bank details, payment history)
from our customers, prospects and business partners for the purpose of providing contractual services,
service and customer care, marketing, advertising and market research.
We process the data of our contractual partners and interested
parties as well as other clients, customers, clients, clients or contractual partners (uniformly referred to
as "contractual partners") in accordance with Art. 6 para. 1 lit. b. DSGVO in order to provide you with our
contractual or pre-contractual services. The data processed, the nature, scope and purpose and necessity of their
processing are determined by the underlying contractual relationship.
The processed data includes the master data of our contractual partners (eg, names and addresses),
contact data (eg e-mail addresses and telephone numbers) as well as contract data (eg, services used,
contract contents, contractual communication, names of contact persons) and payment data (eg, Bank details,
In principle, we do not process special categories of personal data,
unless they are part of a contracted or contractual processing.
We process data which are necessary for the establishment and fulfillment of the contractual services and
point out the necessity of their indication, if this is not evident for the contractual partners. Disclosure
to external persons or companies will only be made if required by a contract. When processing the data provided
to us within the framework of an order, we act in accordance with the instructions of the client as well as the
As part of the use of our online services, we can save the IP address and the time of each user action. The storage
is based on our legitimate interests, as well as the interests of the user in the protection against misuse and
other unauthorized use. A transfer of these data to third parties does not take place, unless it is to pursue
our claims acc. Art. 6 para. 1 lit. f. DSGVO required or there is a legal obligation in accordance
with. Art. 6 para. 1 lit. c. DSGVO.
The data will be deleted if the data is no longer required for the fulfillment of contractual or statutory duties
of care and for the handling of any warranty and comparable obligations, whereby the necessity of keeping the data
is reviewed every three years; otherwise the statutory storage obligations apply.
Administration, financial accounting, office organization, contact management
We process data
in the context of administrative tasks as well as organization of our business, financial accounting and compliance
with legal obligations, such as archiving. In doing so, we process the same data that we process in the course
of rendering our contractual services. The processing principles are Art. 6 para. 1 lit. c. DSGVO,
Art. 6 para. 1 lit. f. DSGVO. The processing affects customers, prospects, business partners and website visitors.
The purpose and interest in processing lies in administration, financial accounting, office organization,
data archiving, that is, tasks that serve to maintain our business, perform our duties and provide our services.
The deletion of the data in terms of contractual performance and contractual communication corresponds to the
information provided in these processing activities.
In doing so, we disclose or transmit data to the financial administration, consultants, such as tax accountants or auditors,
as well as other fee agents and payment service providers.
Furthermore, we store information on suppliers, promoters and other business partners on the basis of our
business interests, eg for the purpose of contacting you later. We generally store this majority of
company-related data permanently.
Business analysis and market research
In order to operate our business economically,
to recognize market trends, wishes of the contractors and users, we analyze the data available to us for business
transactions, contracts, inquiries, etc. We process stock data, communication data, contract data, payment data,
usage data, metadata based on the nature 6 para. 1 lit. f. DSGVO, whereby the data subjects include contractual
partners, interested parties, customers, visitors and users of our online offer.
The analyzes are carried out for the purpose of business analysis, marketing and market research. In doing so,
we can take into account the profiles of the registered users with information, eg on their services used.
The analyzes serve us to increase the user-friendliness, the optimization of our offer and the business economics.
The analyzes are for us alone and will not be disclosed externally unless they are anonymous, aggregated value
If these analyzes or profiles are personal, they will be deleted or anonymised upon termination of the users,
otherwise after two years from the conclusion of the contract. Incidentally, the overall business analyzes and
general trend provisions are created anonymously if possible.
We process the applicant data only for the purpose
and in the context of the application process in accordance with the legal requirements. The processing of
the applicant data takes place in order to fulfill our (pre-) contractual obligations in the context of
the application process within the meaning of Art. 6 para. 1 lit. b. DSGVO Art. 6 para. 1 lit. f. DSGVO insofar
as the data processing is required eg in the context of legal procedures for us (in Germany applies
additionally § 26 BDSG).
The application process requires applicants to provide us with the applicant data. The necessary applicant data are,
as far as we offer an online form marked, otherwise result from the job descriptions and basically include
the information on the person, postal and contact addresses and the application documents, such as cover letter,
CV and the certificates. In addition, applicants can voluntarily provide us with additional information.
By submitting the application to us, the applicants agree to the processing of their data for the purposes
Insofar as special categories of personal data within the meaning of Art. 9 (1) GDPR are voluntarily communicated
within the framework of the application procedure, their processing is additionally carried out in accordance
with Art. 9 (2) lit. b DSGVO (eg health data, such as disability or ethnic origin). Insofar as special categories
of personal data within the meaning of Art. 9 (1) GDPR are requested from applicants in the context of the
application procedure, their processing is additionally carried out in accordance
with Art. 9 para. 2 lit. a GDPR (eg health data, if necessary for the profession).
If provided, applicants can submit their applications to us via an online form on our website.
The data will be encrypted and transmitted to us according to the state of the art.
Furthermore, applicants can send us their applications via e-mail. However, please note that e-mails are generally
not sent in encrypted form and that applicants themselves must provide encryption. We can therefore take no
responsibility for the transmission of the application between the sender and the reception on our server and
therefore recommend rather to use an online form or the postal delivery. Instead of applying via the online form
and e-mail, applicants still have the opportunity to send us the application by post.
The data provided by the applicants may be further processed by us in the event of a successful application for
employment purposes. Otherwise, if the application for a job offer is not successful, the applicants' data will be
deleted. Applicants' data will also be deleted if an application is withdrawn, which the applicants are entitled
to at any time.
The cancellation is subject to a legitimate cancellation of the candidate, after the expiration of a period of six
months, so that we can answer any follow-up questions to the application and meet our obligations under the Equal
Treatment Act. Invoices for any reimbursement of travel expenses are archived in accordance with the tax
When contacting us (eg via contact form, e-mail, telephone or via social media),
the information provided by the user to process the contact request and its processing acc. Art. 6 para. 1 lit. b)
DSGVO processed. User information can be stored in a Customer Relationship Management System ("CRM System") or
comparable request organization.
We delete the requests, if they are no longer required. We check the necessity every two years; Furthermore,
the legal archiving obligations apply.
Hosting and e-mailing
The hosting services we use are designed to provide the following
services: infrastructure and platform services, computing capacity, storage and database services, e-mail delivery,
security and technical maintenance services we use to operate this online service.
Here we, or our hosting provider, process inventory data, contact data, content data, contract data, usage data,
meta and communication data of customers, interested parties and visitors to this online offer on the basis of our
legitimate interests in an efficient and secure provision of this online offer acc. Art. 6 para. 1 lit. f DSGVO in
conjunction with Art. 28 DSGVO (conclusion of contract processing contract).
Collection of access data and log files
We, or our hosting provider, collects on the basis
of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO Data on every access to the server on
which this service is located (so-called server log files). The access data includes name of the retrieved web page,
file, date and time of retrieval, amount of data transferred, message about successful retrieval, browser type and
version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting
Logfile information is stored for security reasons (eg to investigate abusive or fraudulent activities) for a
maximum of 7 days and then deleted. Data whose further retention is required for evidential purposes shall be
exempted from the cancellation until final clarification of the incident.
Google AdWords and conversion measurement
We use the services of Google LLC, 1600 Amphitheater
Parkway, Mountain View, CA 94043 on the basis of our legitimate interests (ie interest in the analysis, optimization
and economic operation of our online service within the meaning of Art. 6 (1) lit. DSGVO) , USA, ("Google").
Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy
We use Google's online AdWords marketing tool "AdWords" to place ads on the Google advertising network
(eg, in search results, in videos, on websites, etc.) so that they are displayed to users who have a suspected
interest in the ads. This allows us to more specifically display ads for and within our online offering so that
we only present ads to users that potentially match their interests. For example, if a user sees ads for products
he's been looking for on other online offerings, that's called remarketing. For these purposes, upon access to our
and other websites where the Google Advertising Network is active, Google will immediately execute a Google code
and become so-called (re) marketing tags (invisible graphics or code, also known as ")." Web beacons ") incorporated
into the website. With their help, the user can store an individual cookie, ie a small file (instead of cookies,
comparable technologies can also be used). In this file is noted which websites the user visited, for what content
he is interested and what offers the user has clicked, as well as technical information about the browser and
operating system, referring websites, visit time and other information on the use of the online offer.
Furthermore, we receive an individual "conversion cookie". The information obtained through the cookie is used
by Google to generate conversion statistics for us. However, we only hear the anonymous total number of users who
clicked on our ad and were redirected to a conversion tracking tag page. However, we do not receive any information
that personally identifies users.
The data of the users are pseudonym processed within the Google advertising network. For example, Google does not
store and process users' names or e-mail addresses, but processes the relevant data in a cookie-related manner within
pseudonymous user profiles. That is, from the perspective of Google, the ads are not managed and displayed to a
specifically identified person, but to the cookie owner, regardless of who that cookie owner is. This does not
apply if a user has explicitly allowed Google to process the data without this pseudonymization. The information
collected about users is transmitted to Google and stored on Google's servers in the United States.
and Google's Ads Ads Settings
Integration of services and contents of third parties
Based on our legitimate interests
(ie interest in the analysis, optimization and economic operation of our online offer within the meaning of
Art. 6 (1) lit. DSGVO), we make use of content or services offered by third-party providers in order to provide
their content and services Integrate services such as videos or fonts (collectively referred to as "content").
This always presupposes that the third-party providers of this content perceive the IP address of the users, since
they could not send the content to their browser without the IP address. The IP address is therefore required for
the presentation of this content. We endeavor to use only content whose respective providers use the IP address
solely for the delivery of the content. Third parties may also use so-called pixel tags (invisible graphics, also
referred to as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate
information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored
in cookies on the user's device and may include, but is not limited to, technical information about the browser and
operating system, referring web pages, visit time, and other information regarding the use of our
We include maps from the Google Maps service provided by Google LLC,
1600 Amphitheater Parkway, Mountain View, CA 94043, USA. The processed data may include, in particular,
users' IP addresses and location data, but these are not collected without their consent (usually as part of
We integrate the maps of the service "OpenStreetMap" (https://www.openstreetmap.de), which are offered by the OpenStreetMap Foundation (OSMF)
To the best of our knowledge, OpenStreetMap uses users' data solely for the purpose of displaying map features
and caching the selected settings. This data may include, but is not limited to, users' IP addresses and
location data, but they are not collected without their consent (usually as part of their mobile device settings).